December 1, 2019
Given the nature of our practice, we spend a great deal of time studying and thinking about how decisions are made, both bad and good. And one of the things that influences our decision making, say cognitive psychologists, is our […]
December 4, 2019
People are inundated with information. The problem is in deciphering that information. Structuring your communications about data in the form of a story is the most effective way to help your audience with that deciphering. So, why story? Stories are […]